• Achieved an ROAs of 3.3x on Google Ads, a 96% Increase
• 12.2x ROAs on Social Media Campaigns
Wet-N-Wild Watersports, located in Destin, FL, features many rentals and activities. From pontoon boat rentals to parasailing and jet ski tours, all within the vicinity of a tourist hotspot, Crab Island. This client came to AAMP Agency looking for a solution to ballooning ad spend and poor conversions from their current agency. The client had been with his agency for a few years, and year after year, the returns were diminishing. When Wet-N-Wild Watersports became one of our partners, they saw a 1x return on their Google Ads and social media ads. Knowing that summer was approaching, our experts hit the ground running with implementing effective digital marketing strategies. AAMP Agency implemented accurate tracking measures and completely restructured all ad campaigns to target both in-market and out-of-market shoppers. On top of that, our team created both multi-step remarketing and top-of-funnel campaigns on social media. Meanwhile, the website development team designed and launched a brand-new and optimized website within 40 days of onboarding. Because of our combined efforts, Wet-N-Wild achieved 3.29x (96% increase) in return on investment in Google Ads and a 12.2x return on social media ads. Wet-N-Wild is well positioned for continued growth in the future, and we look forward to helping their business get more customers out on the water!